Finding a hungry market for your product or service is the first step to determining who will buy your offering. And since sales trumps everything in the beginnings of building a big business, your market will help you develop your USP. In order to create a winning...
This post begins our series on USP's - Unique Selling Propositions for Your Business. Over the next few weeks, we'll discuss what they are, why you need one and how to create the best one possible for your business. Let's get to it! A unique selling proposition (USP)...
Social media sites offer a great way to brand your business for free. Everybody uses sites like Facebook and Twitter, and many check them daily. But there are some deadly mistakes that can really cost you and even kill your social media campaign if you're not careful....
Social media sites offer a way for people to communicate online and interact with their favorite businesses. Sites like Facebook, Twitter and Google+ are among the most popular and most visited on the Web, and many of their users check theirs every day. Below are ten...
Social media optimization is a huge buzzword in the online world today. Also known as SMO or social SEO, it's all about optimizing your social media presence for traffic. While some of the same rules apply, there are also some differences you need to be aware of. Here...
Pinterest's website says that it's a 'virtual pinboard.' Many people call it 'Picture Twitter.' You create boards and pin pictures to them. These boards are fully customizable and you can share them with your friends. Pinterest has new users every day and is now...