As an avid user of social media outlets, I enjoy my daily dose of keeping up with my friends. Well, this week Facebook rolled out a new home page navigation style that caught many people unaware and therefore created some anxiety for folks. Unless you watch the...
Marketing in General
Following My Own Advice – Social Media
It has been very busy in my neck of the woods the last 2 weeks. As promoter for TheBDevent, a Business Development Networking Event for the data storage industry I have been up to my eyeballs in logistics to host 150 executives in California. Today at 9:45 am I am...
Guy Kawasaki’s Twitter Tips
In my daily reading and scanning of the emails I get on Marketing I usually find a nugget or two that motivates me for the day. I've decided to post links periodically to information I perceive to be helpful or interesting. I've been following Guy Kawasaki for a few...
You Are the Reason People Don’t Buy Your Product or Service!
YOU, the small business person or individual marketer, are the reason people don't buy your product or service. Think about that for a minute and we’ll come back to that statement. I’ll admit it, I’m a price shopper. I love a good sale and yes, I use coupons and love...
Give a Day, Get a Night -The Season of Giving Continues
Christmas is almost here. There are just a few days to go before all of the homemade and purchased gifts that sit so neatly under the tree and took hours to make, choose and wrap will be opened in a millisecond with wrapping paper and boxes strewn across the living...
Marketing and Selling – the same thing?
With the Christmas fast approaching and presents to purchase I've been thinking a lot about seasonal sales and wondering if all of the marketing tactics are turning into sales. While I personally believe Marketing & Sales are partners that go hand in hand down the...